Case studies
We've helped make the Devon & Cornwall Railcard the first regional railcard in the UK to be available as a digital product.
Local residents can now either store the railcard on their phone, order a physical railcard online and have it posted to them, or head to their local station ticket office to buy the railcard in the traditional way. Read more.
CASE STUDY | Find out about our inter-generational tea parties on the train to explore memories of the railway and bring people together. The project won the "Best Community Engagement" category at the national Community Rail Awards.
CASE STUDY | We worked with the local community to tell the hidden stories of the past 160 years on the Looe Valley Line. We produced video documentaries, a mobile phone app, interpretation boards and more to bring history to life.
CASE STUDY | The Devon & Cornwall Rail Partnership worked with the local community to replace damaged and decrepit tiles at Gunnislake with creative and durable new works of art.
CASE STUDY | We have launched Foodie Guides for four branch lines to highlight food businesses along each route that champion local produce and sustainability, and to inspire rail travel to the area.
CASE STUDY | The Carbon Reduction Challenge was an inter-schools competition to encourage local schools to swap car journeys for train journeys to reduce their carbon footprint.
CASE STUDY | When a long-held aspiration is close to being achieved, it’s important to seal the deal – and that’s exactly what happened on the Avocet Line (Exeter-Exmouth) when our marketing campaign led to a 22% jump in Sunday journeys.
CASE STUDY | Local restaurants gain great publicity and the chance to interact with potential customers face-to-face thanks to our annual Munchtime Express campaign. Read more
CASE STUDY | With widespread pub closures an issue of national concern, the Devon and Cornwall Rail Partnership supports nearly a hundred real ale pubs through our Rail Ale Trail scheme.
CASE STUDY | We were lead partner in the EU Citizens’ Rail project, which ran from 2012 to 2015. The project worked in five regions in North West Europe to put into practice the ‘community rail’ approach developed in the UK over the past 20 years.
CASE STUDY | As part of our EU Citizens’ Rail project, we worked with the Friends of Exeter St Thomas Station and a range of partner organisations to develop an Eco Garden to enhance the station.
CASE STUDY | Great Scenic Railways is the Partnership’s tourism-focused website, promoting the branch lines to more than 75,000 tourists and local day trippers each year.
CASE STUDY | As part of our EU Citizens’ Rail project, the Devon and Cornwall Rail Partnership created a “Minibeast Trail” on The Riviera Line (Exeter-Paignton) to encourage young families to try the train.
CASE STUDY | We joined forces with the Campaign for Real Ale to encourage pub goers in Exeter and South Devon to travel by train, using beer mats bearing the message ‘Get here on the Riviera Line’.
CASE STUDY | We've worked with Visit Cornwall, the National Trust and other regional partners to tap into popular culture with our "Visit Poldark country by train" campaign.
CASE STUDY | A half-price offer agreed with Great Western Railway (GWR) and promoted by the Partnership led to a 37% increase in people visiting Barnstaple during the off-season.
CASE STUDY | Through our EU Citizens’ Rail project, we have participated in a pair of international student masterclasses to generate new ideas for the rail industry.
CASE STUDY | Our promotion with Great Western Railway (GWR) that allows children accompanied by an adult to travel free if they bring a teddy bear with them on their journey (during specified periods only).
CASE STUDY | The Love Looe campaign brought together local tourism businesses to raise the profile of Looe, following negative coverage of the area in 2012/2013 due to flooding, road closures and landslides.
CASE STUDY | The previously dormant Friends of Dawlish Station volunteer group was rejuvenated as part of the Partnership’s EU Citizens’ Rail project, making headlines and even meeting the Prime Minister.