Avocet Line case studies
CASE STUDY | We have launched Foodie Guides for four branch lines to highlight food businesses along each route that champion local produce and sustainability, and to inspire rail travel to the area.
CASE STUDY | When a long-held aspiration is close to being achieved, it’s important to seal the deal – and that’s exactly what happened on the Avocet Line (Exeter-Exmouth) when our marketing campaign led to a 22% jump in Sunday journeys.
CASE STUDY | Great Scenic Railways is the Partnership’s tourism-focused website, promoting the branch lines to more than 75,000 tourists and local day trippers each year.
CASE STUDY | We worked with the Avocet Line Rail Users Group and Great Western Railway (GWR) to organise a clean-up day that brightened St James Park station and created new links with the community.